Name of your website?Knives Town
Your name?
Bob Holder
Your Location (city, etc)
Aurora
When did you start your website and why?
Knives Town was launched in December 2006 as a resource for anyone who wants high quality pocket knives, hunting knives, folding knives or related knife gear.
Please give us a short summary of your website, business model, etc
Knives Town is a web based resller company that partners with low priced distributors to bring the highest quality knives to the public at the lowest possible prices. Personalized customer service is a distinguishing feature of Knives Town.
What has been the most difficult part of creating and running your website?
The most difficult part has been acquiring enough ranking so our customers can find us and see what great deals we offer.
What has been the easist part of operating your website?
Simply deciding to open an online store was an easy decision. From there it has been all hard work.
What was your biggest mistake?
The biggest mistake was under estimating the time it would require to creat the knid of hand built website I wanted. No shopping cart website here, this site is custom.
Who maintains your website and why?
My wife and I maintain the site as a family business.
What are your views on ecommerce and the future of the internet?
I expect it to continue accelerating, however something will need to be done about online fraud before the internet can realize its full potential.
What are your views on Search Engine Optimization (SEO)?
It is a necessary evil, however I believe there could be a better way that would allow the start up a better chance and not require such a lengthy time to get placement.
What are your views on Search Engines? Have they helped or hindered your website?
Helped.
What method has been most successful for promoting your website?
Links have been the most beneficial to date.
What method has been least successful for promoting your website?
on page optimization.
What would you like to see change with respect to the internet?
I would like to see banks who issue credit cards become liable for fraudulent purchases they authorized instead of it falling back on the merchants.
What is your website address?
Knives Town